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Brooklyn Bridge

Projects

Plant-Based SPAM

The goal of this project is to develop a new brand strategy for a new plant-based SPAM sub-brand to meet modern consumer needs. The final deliverable includes market landscape, audits, driving consumer insights, positioning, as well as final PDP & campaign designs.  

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UN Social Channel Growth Strategy

This project aims to help the UN Joint SDG Fund expand its social media channels in order to improve its retail donation. The strategy focused on increasing their TikTok and Instagram presence.

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Global Perception on Media Freedom

This is a data visualization project working with a CSV file, and using google sheets, excel, as well as ARCGIS to visualize the data in a more readable way.

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H2O3

A creative project developing an innovative marketing strategy surrounding a small cube, which you can assign your own function and create your own product. 

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Atlantic Sea Farms

This project aims to develop a brand strategy for a dynamic social enterprise called Atlantic Sea Farms. The project entails consumer insight through research and ethnography, a brandy strategy, and a marketing plan and campaign.

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Social Media Sector Analysis

This is a detailed report and analysis on the social media sector, with a summary of the industry overview, an analysis of the major industry players and their business models, as well as new firms, and current and emerging trends.

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Tesla

This project focuses on Tesla's marketing plan and strategy analysis.

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Growth Strategy for a sneakerbrand

This is a consulting project for a sneaker brand based in NYC and provides suggestions on growth strategy.

Image by Taylor Smith
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